The official Milwaukee Bucks colors are Good Land Green, Cream City Cream and Great Lakes Blue, with black as a fourth mark. The primary color is Good Land Green (#00471B), paired with Cream City Cream (#EEE1C6) and Great Lakes Blue (#0077C0). This palette arrived with the 2015 rebrand and runs through the logo, the uniforms and every piece of merch.

Bucks Color Codes Table

Color Swatch HEX RGB CMYK Pantone
Good Land Green #00471B 0, 71, 27 80, 0, 90, 75 PMS 350 C
Cream City Cream #EEE1C6 238, 225, 198 6, 9, 23, 0 PMS 468 C
Great Lakes Blue #0077C0 0, 119, 192 100, 40, 0, 0 PMS 2935 C
Black #000000 0, 0, 0 0, 0, 0, 100 PMS Black 6 C

Small honesty note, because it matters: CMYK numbers float around depending on which brand sheet you pull from. The Pantone references above are the ones circulated in team style guides. If you are printing anything commercial, ask the club for the current guide instead of trusting a blog. Any blog. Including this one.

Each Color in the Bucks Palette

Good Land Green

Good Land Green (#00471B) is the primary. It fills the Icon road jersey, dominates the Fiserv Forum court, and sits behind the deer head in the logo.

The name is a nod to “the Good Land,” the loose translation of the Algonquin word behind Milwaukee. And the shade itself matters. This is a deeper, colder dark green than the older Bucks greens, closer to a bottle green than to the brighter woodland tone the team used through the seventies.

Cream City Cream

Cream City Cream (#EEE1C6) is the secondary, and honestly the smartest decision in the whole 2015 rebrand.

Milwaukee’s nickname is Cream City, after the pale yellow brick pulled from local clay in the 1800s. Whole neighborhoods are built from it. So the Bucks did something almost no NBA team does: they replaced plain white with a warm cream across the Association uniform. Put that jersey next to a standard white home kit and the difference is immediate.

Great Lakes Blue

Great Lakes Blue (#0077C0) is the accent, and it shows up less than people assume. Trim, secondary marks, the Wisconsin state outline mark that traces the water borders. That is roughly it on the primary uniforms.

It is a clean medium blue, cold enough to read as lake water, bright enough to survive against that very dark green. Used sparingly. Which is correct.

Black

The fourth color. Black anchors the Statement jersey (the “Fear the Deer” set) and gives outlines something to grip. Not glamorous, not optional.

Bucks Uniform Colors

Association (home): Cream City Cream base with green lettering and blue trim details.

Icon (road): Good Land Green base, cream numbers, thin blue accents.

Statement: black base with green and cream. This one debuted in 2015 alongside an alternate court design, which the NBA had never allowed before.

City Edition kits change yearly and are not part of the fixed palette. Do not build a brand board off them.

History and Rebranding

Green has been in the palette since day one, 1968. What has changed constantly is what sits next to it.

1968 to 1993: a lighter forest green paired with red. Lime green joined in 1976 (the Irish Rainbow striping era, still a fan favorite). Red was dropped around 1986.

1993: the 25th anniversary overhaul. Cartoon Bango is gone, replaced by a realistic eight-point buck over a triangle. Purple becomes dominant, silver arrives, green gets demoted. Tom O’Grady at NBA Properties led it.

2006: purple out, red back in, green promoted again. A hunter green and red combination that never quite settled.

2015: the full reset by Doubleday and Cartwright. Twelve antler points instead of eight, a basketball hidden in negative space, an “M” formed by the buck’s chest. Green, cream, blue, black. Six years later the team won the 2021 title in it, which tends to lock a palette in place.

Using the Colors

Screen work: use the HEX values. Print: use CMYK or the Pantone references, and check the current brand guide first.

One practical warning. Good Land Green at #00471B is dark. Cream at #EEE1C6 over that green passes contrast comfortably. Great Lakes Blue on that same green does not, so keep blue for large shapes or trim rather than body text.

 :root { --bucks-good-land-green: #00471B; --bucks-cream-city-cream: #EEE1C6; --bucks-great-lakes-blue: #0077C0; --bucks-black: #000000; } `

If you want to build variations around it, the wider green color palettes collection is a decent starting point for tints and neighbors.

Related Resources

FAQ on The Milwaukee Bucks Colors

What are the Milwaukee Bucks colors?

The Milwaukee Bucks colors are Good Land Green, Cream City Cream and Great Lakes Blue, plus black. Green is primary (#00471B). The palette shows up on the logo, the Fiserv Forum court, jerseys and merchandise across the whole franchise.

What are the Bucks color codes in HEX and RGB?

Good Land green: #00471B, RGB (0, 71, 27). Cream City cream: #EEE1C6, RGB (238, 225, 198). Great Lakes blue: #0077C0, RGB (0, 119, 192). Black: #000000.

Those four hex codes cover nearly every Bucks design job.

What is the Bucks Pantone color?

The team’s Pantone references are PMS 350 C for green, PMS 468 C for cream, PMS 2935 C for blue and PMS Black 6 C.

Check the current brand guidelines before any commercial print run. Values do get revised.

What is the primary color of the Milwaukee Bucks?

Good Land Green. It fills the Icon road jersey, backs the deer head in the logo, and covers most of the court design at Fiserv Forum. The name references Milwaukee’s translation as “the Good Land.”

When did the Bucks adopt their current colors?

The 2015 rebrand, ahead of the 2015-16 season. Doubleday and Cartwright designed it. Purple, red and silver were dropped, cream and blue came in, and the antler rack expanded from eight points to twelve.

What did the Bucks colors used to be?

Green and red from 1968, with lime green added in 1976. Purple, forest green and silver ruled from 1993 to 2006. Then a hunter green and red mix until the 2015 overhaul.

Are the Bucks green the same as the Celtics green?

No. Boston uses a brighter kelly green, roughly #007A33. Good Land Green sits much darker and colder at #00471B. Side by side, the Bucks read almost bottle green while Boston reads grass.

What does Cream City Cream mean?

It refers to Milwaukee’s Cream City brick, the pale clay brick used across the city’s 1800s architecture. The Bucks swapped standard white for that cream (#EEE1C6) on the Association uniform. Very few NBA teams do this.

Conclusion

The Milwaukee Bucks colors work because they are local, not decorative. Green for Wisconsin, cream for the brick, blue for the lake.

Copy the HEX and RGB values into your color palette, keep the Pantone codes for print, and check the official style guide before anything commercial ships.

Giannis wearing that dark green in the 2021 Finals sealed it. A rebrand that could have flopped in 2015 now looks permanent.

 

 

 

Bogdan Sandu
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Written by Bogdan Sandu

Bogdan Sandu is a seasoned designer who has been designing websites since 2008. Renowned for his expertise in logo design and visual branding, Bogdan has developed a multitude of logos for various clients. His skills extend to creating posters, vector illustrations, business cards, and brochures. Additionally, Bogdan's UI kits were featured on marketplaces like Visual Hierarchy and UI8. He also wrote in the past years on sites like Design Your Way, WebDesignerDepot, WPDean, Designmodo, Speckyboy, Slider Revolution, and more.