The official Atlanta Hawks colors are Torch Red, Volt Green and Georgia Granite. The primary color is Torch Red (#E03A3E), paired with Volt Green (#C1D32F) and Georgia Granite (#26282A), with white as the neutral base. This palette runs through the logo, uniforms and merchandise, and it has been in place since the 2015 rebrand.
Atlanta Hawks Color Codes
| Color | Swatch | HEX | RGB | CMYK | Pantone |
|---|---|---|---|---|---|
| Torch Red | #E03A3E | 224, 58, 62 | 0, 74, 72, 12 | PMS 186 C | |
| Volt Green | #C1D32F | 193, 211, 47 | 8, 0, 78, 17 | PMS 382 C | |
| Georgia Granite | #26282A | 38, 40, 42 | 10, 5, 0, 84 | PMS 426 C | |
| White | #FFFFFF | 255, 255, 255 | 0, 0, 0, 0 | n/a |
A note on accuracy: the CMYK numbers above are conversions from the HEX values, not figures lifted from a printed brand book. Different sites publish slightly different CMYK builds for the same Hawks red, and honestly, a few of them publish RGB values that don’t even match their own HEX. If you’re printing something official, ask the licensor for the current guide. The Pantone references (186 C, 382 C, 426 C) are the ones consistently cited across team color databases.
Every Hawks Color, Broken Down
Torch Red in the Hawks Palette
Torch Red (#E03A3E) is the primary. It fills the wordmark, the hawk’s body in the current logo, and the Icon uniform. This particular shade is lighter and slightly warmer than the deep #C8102E red the franchise carried in earlier eras, which is why old fan-made mockups sometimes look off next to current merchandise. Both map to PMS 186 C on paper. On screen they are clearly different.
Small thing that trips people up: searching “Hawks red hex” pulls both codes. Use #E03A3E for anything modern.
Volt Green in the Hawks Palette
Volt Green (#C1D32F) is the accent, and it’s the reason the Hawks palette doesn’t look like every other red-and-black team in the league. It reads as a yellow-leaning lime green rather than a true green, which is what makes it pop against the darker tones.
It shows up in trim, in the secondary marks, on court elements, and on the sneaker-adjacent merch that the 2015 identity was clearly designed for. Use it sparingly. Volt at scale gets loud fast.
Georgia Granite in the Hawks Palette
Georgia Granite (#26282A) is the dark neutral. It’s not pure black, which matters more than you’d think. Set it next to #000000 and you can see the slight blue-gray lift. The name points at Georgia’s granite, Stone Mountain and all that, and it behaves like a soft charcoal in layouts.
Some color databases just call it “Hawks Charcoal.” Same value.
White
White does the boring, necessary work. Association jersey base, negative space in the logo, breathing room in anything printed.
Hawks Uniform Colors
Association (home): white base, red lettering, granite and volt trim.
Icon: torch red base with white and granite detailing. The one most fans picture.
Statement: built on the dark granite/black end of the palette.
The City Edition changes every season, and it’s the one uniform that regularly steps outside the official three. Recent Hawks City jerseys have leaned into Atlanta-specific references rather than sticking to the brand book, so don’t use them as a color source for anything.
Color History and Rebrands
The franchise goes back to 1946 (Buffalo Bisons, then Tri-Cities Blackhawks, then Milwaukee, then St. Louis) and only landed in Atlanta in 1968. Early Atlanta teams wore red, white and green.
Then came the Pac-Man logo in 1972, which lasted until 1995 and is still the most beloved thing the team has ever put on a shirt.
The 1995 rebrand moved to red, black and a metallic gold-yellow with the swooping hawk. In 2007, the palette shifted again, this time toward red, navy blue and silver. That version never really took.
The current scheme arrived for the 2015-16 season: Torch Red, Volt Green, Georgia Granite. It’s held for a decade now, which by NBA standards counts as stability.
Using the Hawks Palette in Your Work
Web and digital: use the HEX values. Print: use CMYK or, better, Pantone, and expect the volt to shift on uncoated stock. It always does.
Copy-ready custom properties:
“ :root { --hawks-torch-red: #E03A3E; --hawks-volt-green: #C1D32F; --hawks-georgia-granite: #26282A; --hawks-white: #FFFFFF; } `
Practical ratio that works: granite or white carries the layout, red does the headlines and CTAs, volt gets maybe 5% of the surface area. Red on granite passes contrast checks in most sizes. Volt on white does not, so keep it out of body text.
One more thing. If you’re doing fan art or a mock jersey, the volt green is what sells it as “Hawks.” Drop it and you just have a generic red team.
Related Color Resources
- NBA Team Color Codes for every franchise in the league
- Atlanta Braves colors if you’re building something city-wide
- Red color palettes for pairing ideas beyond the team scheme
- Green color palettes if you want to push the volt accent further
- Baseball team color codes for cross-sport reference
FAQ on The Atlanta Hawks Colors
What are the Atlanta Hawks colors?
The Atlanta Hawks colors are Torch Red, Volt Green and Georgia Granite, with white as the neutral. Torch Red (#E03A3E) leads the palette, Volt Green accents it, and Georgia Granite grounds the logo, jerseys and merchandise.
What are the Atlanta Hawks color codes in HEX and RGB?
Torch Red is #E03A3E, RGB (224, 58, 62). Volt Green is #C1D32F, RGB (193, 211, 47). Georgia Granite is #26282A, RGB (38, 40, 42). White rounds it out at #FFFFFF.
Those four values cover almost every Hawks design job.
What are the Atlanta Hawks Pantone colors?
The commonly cited Pantone matches are PMS 186 C for Torch Red, PMS 382 C for Volt Green, and PMS 426 C for Georgia Granite. Confirm against the licensed brand guide before any official print run.
What is the primary color of the Atlanta Hawks?
Torch Red. It dominates the Icon jersey, the hawk mark, the wordmark and most retail product.
Everything else in the scheme is built around it, including the volt accent that keeps the identity from looking generic.
When did the Atlanta Hawks adopt their current colors?
Ahead of the 2015-16 season. That rebrand replaced the red, navy and silver look from 2007 and introduced Volt Green plus Georgia Granite alongside a lighter, warmer red.
Are the Hawks colors the same as the Chicago Bulls or Portland Trail Blazers?
No. Bulls red (#CE1141) is deeper and pairs with pure black. The Hawks use a lighter Torch Red, a near-black granite, and the volt accent no other NBA team carries.
What is Volt Green and why do the Hawks use it?
Volt Green (#C1D32F) is the yellow-leaning accent added in 2015. It nods to Georgia’s foliage and, practically speaking, gives the brand a signature nobody else in the league owns.
Did the Atlanta Hawks ever use yellow or gold?
Yes. The 1995 identity paired red and black with a gold-yellow tone, and older color databases still list Legacy Yellow (#FDB927) among historical Hawks values. It is not part of the current scheme.
What colors are on the Atlanta Hawks jersey?
Association is white with red lettering. Icon is Torch Red. Statement leans on the dark granite base.
City Edition jerseys change yearly and often ignore the official palette, so never source codes from them.
What is Georgia Granite exactly?
A dark blue-gray, #26282A, sometimes listed as Hawks Charcoal. It reads as near-black on screen but has a slight cool lift, and it replaced the flat black-and-silver combination used before 2015.
Conclusion
The Atlanta Hawks colors come down to four values you can copy straight into a project: #E03A3E, #C1D32F, #26282A and #FFFFFF. Grab the Pantone equivalents for print.
What makes this palette work is the volt accent. Without it, you have a red team like a dozen others.
Keep the granite doing the heavy lifting, let the red lead, and use volt like seasoning.
Renowned for his expertise in logo design and visual branding, Bogdan has developed a multitude of logos for various clients.
His skills extend to creating posters, vector illustrations, business cards, and brochures. Additionally, Bogdan's UI kits were featured on marketplaces like Visual Hierarchy and UI8.
He also wrote in the past years on sites like Design Your Way, WebDesignerDepot, WPDean, Designmodo, Speckyboy, Slider Revolution, and more.
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Bogdan Sandu is a seasoned designer who has been designing websites since 2008. Renowned for his expertise in logo design and visual branding, Bogdan has developed a multitude of logos for various clients. His skills extend to creating posters, vector illustrations, business cards, and brochures. Additionally, Bogdan's UI kits were featured on marketplaces like Visual Hierarchy and UI8. He also wrote in the past years on sites like Design Your Way, WebDesignerDepot, WPDean, Designmodo, Speckyboy, Slider Revolution, and more.
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