Author
Bogdan Sandu is a seasoned designer who has been designing websites since 2008. Renowned for his expertise in logo design and visual branding, Bogdan has developed a multitude of logos for various clients. His skills extend to creating posters, vector illustrations, business cards, and brochures. Additionally, Bogdan's UI kits were featured on marketplaces like Visual Hierarchy and UI8. He also wrote in the past years on sites like Design Your Way, WebDesignerDepot, WPDean, Designmodo, Speckyboy, Slider Revolution, and more.
Gap lasted six days. Tropicana lost $30 million in sales within two months. A bad rebrand announcement can undo years of brand equity overnight. But…
The Morningstar logo is one of the most recognized marks in the financial services industry. Designed by Paul Rand in 1991, it turns a simple…
The Deutsche Telekom logo is one of the most recognized corporate marks in European telecommunications. It centers on a bold magenta “T” flanked by small…
Every layout you’ve ever admired got one thing right before anything else: contrast. Understanding what is contrast in design means understanding how visual difference drives…
The HEB logo is the official visual mark of H-E-B Grocery Company, one of the largest privately held retailers in the United States. It functions…
The Triumph logo is one of motorcycling’s most recognized brand marks, carrying over a century of British engineering heritage in a deceptively simple design. It…
The Le Mans logo is the official visual mark of Le Mans Football Club, a French professional football team based in the city of Le…
The Ross County logo is one of those football badges that tells you everything about where the club comes from before you even read a…
The FC St. Pauli logo is one of the most recognizable symbols in world football. It’s a skull and crossbones, and unlike most club badges,…
The Warsteiner logo is one of those marks you either recognize instantly or walk right past. It’s a gold-toned, crown-topped emblem that’s been sitting on…
The Villarreal logo is the official crest of Villarreal CF, a professional football club based in Villarreal, Castellon, Spain. It functions as the club’s core…
People decide whether they trust a business in under a second. Most of that judgment is visual. Learning how to create a brand identity is…
Every composition you’ve ever liked, from a clean website layout to a striking photograph, got the relationship between positive space vs negative space right. Every…
The PetSmart logo stands as one of the most recognized symbols in pet retail. It represents a company that has shaped how millions of pet…
You see glyphs every time you read a sentence, tap a keyboard, or scroll a webpage. You just don’t call them that. Understanding what a…
The Carta logo is one of the most recognized marks in fintech. It sits at the center of how startups, investors, and law firms identify…
The CenturyLink logo is one of those corporate marks that tells a bigger story than most people realize. It’s tied to a company that started…
The Kroger logo is the official visual mark of The Kroger Co., one of the largest supermarket chains in the United States. It functions as…
The Indian Motorcycle logo is one of the most recognized emblems in American motorsport history. Built around a Native American headdress motif paired with bold…
The Auxerre logo is one of the most recognizable crests in French football. It belongs to Association de la Jeunesse Auxerroise, a club founded on…
The Hallescher FC logo is the official club emblem of Hallescher Fußball Club, a German football club based in Halle (Saale), Sachsen-Anhalt. The badge represents…
The Coors Light logo is one of the most recognized marks in the American beer industry. Built around a stylized mountain graphic and a distinctive…
The Real Sociedad logo is the official crest of Real Sociedad de Futbol, a professional football club based in San Sebastian, in Spain’s Basque Country.…
In May 2023, Peloton told the world it was no longer a bike company. The Peloton rebranding shifted the entire business from selling premium hardware…
Every logo, color choice, and typeface carries a hidden message. Symbolism in graphic design is how designers use visual elements to communicate meaning that goes…
A logo can cost you $0 or $50,000. That is not a typo. How much does a logo cost depends on who designs it, what…
The Fundrise logo is one of those brand marks that most people in the fintech space recognize without thinking twice about it. It represents a…
Every font file on your computer uses one of two outline technologies, and most people never think about which one. The OpenType vs TrueType question…
The Telus logo is one of the most recognizable brand marks in Canadian telecommunications. It pairs a stylized monogram with a bold wordmark, and the…
Every magazine you’ve picked up, every newspaper front page that caught your eye, every book that felt good to hold and read. Someone designed that…
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