What font does MrBeast use in his materials

In a world where attention spans are held captive by vibrant visuals, the unsung hero is often the typography that conveys the message. It’s a delicate art form, one where the font speaks volumes before the audience even reads a word.

Enter the arena of MrBeast, the YouTuber synonymous with viral philanthropy and entertainment that spans the globe. His choice of typography? A decision as crucial as the stunts themselves, it reflects an identity that millions resonate with.

This article decrypts the visual identity font that sets the stage for MrBeast’s enthralling content. Amid the digital landscape’s cacophony, a consistent branding typography becomes the whisper that commands attention.

You’ll delve into the mechanics behind selecting the perfect typeface for branding success.

By the end, expect not just to recognize the MrBeast logo design but to understand the typeface characteristics that power an entire brand’s visual branding elements.

Here’s to mastering the content creator typography—a journey through the graphical design for influencers where every curve and line matters.

The origins of MrBeast’s logo

MrBeast‘s logo changed twice since its birth. The original version lasted until 2016 when MrBeast decided to update it. Unsatisfied with the update, he changed it again five months later. The final version includes a majestic panther that captures the channel’s daredevil nature.

The original MrBeast logo features a roaring tiger captured in a striped frame. The tiger was white and blue with black stripes. The background consisted of vertical stripes alternating between light and dark blue. The tiger’s head was lowered, implying it was about to pounce on its prey. MrBeast used this logo for 6 years before updating it.

In 2018, the logo underwent a visual update. The color palette was improved, making the tiger look alive. The effect was achieved by replacing black with dark blue. Overall, the logo looked much more modern than its predecessor.

However, MrBeast changed it in June of the same year. Instead of a tiger, the logo now featured a blue panther captured in a white and blue frame. What made the logo stand out was the pink lightning bolt coming from the panther’s eye. The updated background scraped the vertical lines, opting instead of rugged diagonal claw marks. Unlike in the previous logo, the beast faced right instead of left.

The renewed logo features ‘MrBeast’ written under it and has been in use ever since the final update.

What font does MrBeast use on his channel?

For every captivating video he shares, MrBeast always sprinkles a unique blend of fonts, creating a unique visual mix. With multiple fonts that he taps into, each one paints a distinct tale of its own.

Popping right off the screen, we’ve got Komika Axis. This typeface, brought to life by Apostrophic Laboratories, is a comic-style hero with a flavor that’s closest to the MrBeast sign itself.

Then, there’s Obelix Pro strutting its stuff, wearing the crown as the most frequent guest star in MrBeast’s videos and thumbnails. This one’s got a lot of screen time.

But wait, there’s more! Sometimes, the spotlight turns to other fonts, adding even more flavors to the mix. And these guests often bear a striking resemblance to our first guy, Komika Axis. And the mastermind behind these fonts? None other than Vigilante Typeface Corporation.

What font does MrBeast use in his thumbnails?

MrBeast uses the Obelix Pro font across most of his thumbnails. Created by the designer Valentin Antonov, the typeface is both elegant and easy to read. These qualities make it the perfect choice for branding, packaging, and logo design. The good news is that this is a free font with a personal use license.

What font does MrBeast use in his logo?

The MrBeast logo uses a sans-serif font that is a subtype of Obelix Pro.

The Obelix Pro font family includes the following:

ObelixPro Regular

ObelixPro Bold

ObelixPro Bold Italic

ObelixPro Italic

Though this is a premium font, it comes with a freeware package. If you download the free version, you can use both uppercase and lowercase letters. You can also use several other characters. But unless you upgrade to the pro version, some of its features will be limited.

What font does MrBeast use in his subtitles?

MrBeast uses mostly the Komika Axis font for his subtitles. This comic-style typeface was created by Apostrophic Laboratories. It looks both simple and lively, which makes it great for distributing content to your audience. Many people use it when making cartoons, books, and videos intended for children. However, it’s also a solid choice for designing your logo.
The font features 229 alluring characters and a sophisticated texture, which made it very popular among designers. However, it only comes in the regular style.

What other eye-catching fonts can you use?

If you’re looking for solid alternatives for the MrBeast font, you came to the right place. Here is the list of fonts you can use instead.

Third Rail

Third Rail is an American brush font based on the urban graffiti culture. Its inimitable look makes it a splendid choice for street-wise and punk-themed designs.

If you want to create a logo similar to MrBeast’s, you can find Third Rail on FFfonts. While it isn’t the exact font, it’s very similar.

Third Rail comes in both uppercase and lowercase letters. It includes all numbers, several special characters, and even different styles. The available styles are regular, italic, bold, and bold italic.

Solid Third Rail alternatives:

Billy Ohio Brush Font

Shallow Grave BB Font

Misfits Font

Gypsy Curse Font

You Murderer BB Font

Our list of other options resembling the MrBeast font

If you’re not exactly married to the idea of using Third Rail, you can consider the following options. While nothing beats the real deals, these fonts come close enough to the one used in MrBeast’s logo.

Laffayette Comic Pro Font

VTC Letterer Pro Font

Adam Warren Pro Font

Kirby Classic Font

Scratched font

Jester Font

Badaboom Font

Full House Font

FAQ On The Font That Mrbeast Uses

What Font Does MrBeast Use for His Logo?

The MrBeast logo design sports a custom-made font that hasn’t been released for public use.

It’s unique to his brand, crafted to capture the essence of his channel’s brand identity with its bold, blocky characteristics. Think exclusive, think MrBeast – it’s specially designed for him.

Is MrBeast’s Font Available for Download?

No, the typeface in question is bespoke; not up for grabs in the sea of font licensing. As part of the channel’s personal branding typeface, it remains exclusive to MrBeast’s visual branding elements, reinforcing his brand consistency in a crowded digital space.

Can I Use a Similar Font to MrBeast for My Brand?

Certainly! While the exact custom font isn’t obtainable, plenty of sans-serif fonts bear resemblance.

They provide a similar vibe – robust, clear, attention-grabbing. Content creators often leverage similar visual identity fonts to echo that MrBeast-feel without stepping on toes.

How Do I Choose the Right Font for My YouTube Channel?

Consider your channel’s personality. Is it vivacious? Authoritative? Font choice sets the tone — sans-serifs for modern appeal, serifs for a classic touch.

YouTube channel font style should align with your content’s spirit, enhancing branding typography while ensuring readability in video thumbnails.

How Does Typography Affect Branding for YouTubers?

Typography in branding is pivotal, especially for YouTubers like MrBeast. It transcends mere aesthetics, sprinting towards psychological impact.

The right font design aids recognition and defines brand personality, while a mismatched font sends convoluted messages to viewers. It’s all about the right typeface selection.

What Are the Legal Considerations When Using Fonts?

Venture into font licensing, and you’ll find a web of copyright law. Always ensure the font is free for commercial use or properly licensed if it’s part of your bread and butter. Legal blunders in digital design aesthetics can cost way more than a license fee.

How Do I Make My Text Stand Out in Thumbnails Like MrBeast?

Capture curiosity with contrast. Bold fonts against muted backgrounds, vibrant colors playing with light and shadow. Video title text must pop, be discernible at a thumbnail’s scale. Consider social media typography trends — adapt yet stay true to your brand’s essence.

What Are Some Free Alternatives to MrBeast’s Font?

There’s a legion of free sans-serif fonts similar to MrBeast’s. Fonts like Montserrat, Bebas Neue, or Oswald offer that thick, commanding presence without ringing the cash register.

They’re favorites among graphic design for influencers when budget constraints sing the blues.

How Has MrBeast’s Font Choice Contributed to His Brand Success?

MrBeast’s branding strategy is a textbook case of succinct communication. The font mirrors his larger-than-life persona: bold and unmistakably confident.

This visual handshake between font and brand persona massively contributes to the content creator’s typography success story.

How Important Is Font Consistency Across Different Platforms?

Immensely. Picture font design as the unwavering handshake across mediums. Consistency cements brand recall.

From merchandise design to digital platforms, a uniform typeface speaks volumes about professionalism and the ease with which fans identify with the brand. It’s branding consistency 101.

Conclusion

Diving into the vast sea of typography, we’ve unraveled the mystery behind the font that MrBeast uses—a linchpin in the branding saga of this YouTube titan. With a bespoke design, this font stretches beyond mere text—it bears the flag of a digital empire. It’s clear; the right typeface isn’t just a choice, but a declaration of identity.

Let’s loop back, the takeaway is luminous. For brands, influencers, and the alchemists of the design realm, the font formula is golden. Consistency, readability, personality—these are not just facets; they are the branding typography triad commanding the space. Harness the insights, embark on the quest for your brand’s typographic soulmate. Whether through custom fonts or alternative typefaces, remember, the font you pick whispers your story before a single word is spoken.

Reflect on this journey the next time letters grace your canvas. They are not simply fonts; they are the silent ambassadors of your brand.

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Author
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Bogdan Sandu

Bogdan Sandu, a seasoned designer with 15 years of diverse experience, has been designing websites since 2008.

Renowned for his expertise in logo design and visual branding, Bogdan has developed a multitude of logos for various clients.

His skills extend to creating posters, vector illustrations, business cards, and brochures. Additionally, Bogdan's UI kits were featured on marketplaces like Visual Hierarchy and UI8.