Brochures Are Still Relevant in 2024
Brochures are the perfect way to get your business buzzing! So, If you want to boost your sales this season, it may be time to give your brochure a makeover!
A modernized brochure layout has the power to transform an ordinary marketing piece into a customer magnet. With a sleek, eye-catching design, your brochure will grab attention and excite people about all that your business has to offer.
But how do you create a brochure design that sells?
Your brochure is a blank canvas waiting for your big ideas. To make it stand out, put some creative juice into the design. Think outside the box with innovative brochure ideas. Unleash your inner artist and craft something that’ll have people clamoring to learn more about you. Here are some brochure design ideas to get you started.
1. Play with Diagonals and Exciting Shapes
Liven up your design with dynamic diagonals! Lines, angles, and shapes have the power to take your audience on a visual adventure across the page.
Breaking up blocks of content with sweeping diagonals instills a sense of motion that matches the excitement of exploration. Whether conveying something cutting-edge, futuristic, or pulse-pounding, diagonal elements break apart static space and inject energy into your design.
This approach works particularly well for space-themed content, mimicking the thrill of interstellar travel and discovery. With angled lines and forms, you’ll send your readers rocketing across the page for a ride they won’t forget!
2. Choose Bold, Impactful Fonts
Jazz up your brochure’s message with a font that fits its free-spirited flair!
While traditional brochures stick to classic fonts, don’t be afraid to unleash your inner artist when choosing a typeface that aligns with your brochure’s bohemian spirit.
Break conventions and experiment with fonts until you find one that channels the good vibes of your brochure’s subject. Thankfully, Canva offers over one thousand fonts, so you can easily create quality brochure designs with font combinations that match your branding.
With so many options at your fingertips, discover which unique font elevates your brochure’s message and helps it dance to the beat of its own drum.
3. Divide Your Design with Color-Blocking
Color blocking is such a fun way to divide up your content creatively! This technique uses vibrant, contrasting hues to make distinct sections really pop.
You can fill each colorful block with words, pictures, or more. Be sure to tie everything together by sprinkling hints of your block colors throughout your design. It really makes everything flow so nicely, pulling the whole brochure together in a harmonious way.
4. Feature a Full-Bleed Image
With brochures, you have endless options to showcase your amazing imagery! You can feature your photo on a single panel, split it between two sides, or let it shine across the whole Canva.
This is a perfect approach if you want readers to truly feel what you’re offering, like the refreshing ocean breeze and relaxing vibes of the beachfront view.
Let your striking visuals take center stage – put those high-impact images front and center, then make room for additional text and details to complete the scene. The pictures will draw readers in, then the words can seal the deal!
5. Showcase a Quote, Motto, or Slogan
Quotes are a fun way to add inspiration and color to your communications. You can tap into words of wisdom from great thinkers to help spread your message or give your audience something meaningful to reflect on.
In design, let those quotes shine – make them big and bold so they really pop off the page. Try a snazzy new font just for the quote or slogan, something different that’ll have people doing a double-take. With the right quote in the right place, you’ve got a great chance to really connect and give your readers food for thought!
Wrapping Up
There you go—some inspiring brochure design ideas to help build a name for your business and grow sales. Now get to Canva or your favorite brochure design platform and create a killer design for your business.
Bogdan Sandu, a seasoned designer with 15 years of diverse experience, has been designing websites since 2008.
Renowned for his expertise in logo design and visual branding, Bogdan has developed a multitude of logos for various clients.
His skills extend to creating posters, vector illustrations, business cards, and brochures. Additionally, Bogdan's UI kits were featured on marketplaces like Visual Hierarchy and UI8.
Renowned for his expertise in logo design and visual branding, Bogdan has developed a multitude of logos for various clients.
His skills extend to creating posters, vector illustrations, business cards, and brochures. Additionally, Bogdan's UI kits were featured on marketplaces like Visual Hierarchy and UI8.
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