The battle of the car producers in the advertising industry is very entertaining for the public, thanks to the intelligent ads created by the creative agencies. You’ll see in the following prints that there are three types of print ads: the showoff or brand building, the ones that present a certain model or feature and the ones that are for CSR campaigns. Investing in intelligent print advertising is a great way to attract buyers and the people in the automotive industry have understood that well. Now… which one will you choose?

Ford

Conquer the ice. Get the new tires for better grip – Ford Service

The city in your hands. The first Urban Activity Vehicle – Ford Fusion

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People are trying to attract attention through ads since the birth of advertising and they’ve used all possible ways to do this. Back in the old days, they would simply use some cheesecake or beefcake models, but nowadays advertising agencies take it a little bit far and the don’t only use good looking models, but sexual situations or suggestive ideas that lead to sexuality. Whether you like it or not, sex sells and it sells big time, no doubt about it. Some agencies go for it on every occasion like they’re fixated on this concept. The serious agencies use this method of attracting people when everything else fails, keeping it as a last solution, in case smart and intuitive ads don’t do the job or the target simply asks for sexvertising.

Besides these ads below I believe you would also like 61 Prints of Clever Condoms Advertisements

Abadia

Allaboutsex.be

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Copywriters and art directors put a lot of effort in their work in order for the ad to catch the customer’s attention and get its message received. For that to happen they have to create high quality advertisements with powerful and intelligent messages but also with an artistic touch; the combination of Photoshop or Illustrator with Photography and great messages is a sure deal in gaining customers.

Audi Bi-Xenon lights

Makati City Fire Station

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You gotta love these games and toys print advertisements, they’re colorful, easy to look at and really tempting. The toys are surely for kids but their ads are also for the grownups cause after all, they’re the ones buying the toys. In the games case, especially Star Wars and Alan Wake, there’s a different approach than the one applied to the toys ads. These ads are a little bit more serious and, let’s say, scary.

Faber Castel Plasticine

Hungame Tetris

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Nike focused its attention on TV commercials over the years but they surely didn’t leave the print ads out in the cold. What’s interesting is that they’ve tried a different approach than the one in the TV spots. In the prints they created advertisements that were trying to sell more or less directly the products made by the company, whereas the TV commercials were trying to work on the brand image. A game that only one of the top brands could be able to play. Of course, you can imagine that they couldn’t help it playing around in their print ads. So they did. Nike…

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